Build Some Buzz Through Billboards

So maybe you think you need to invest your entire brand advertising budget in digital/online/social platforms only. The music industry knows better. The new cutting-edge platform being used for many top-tier artists? Billboards! It seems counterintuitive that great billboard advertising can get fans talking on social media, but it is a fact that the music […]

Carl Davis Retires from ERI

Carl Davis is retiring after a 50-year career in broadcasting. For the past decade he has been radio account manager for the eastern United States for Electronics Research Inc. ERI has named Angela Gregory to manage accounts in the region starting Jan. 1. “Davis’s career has included senior management roles at commercial and public television […]

FCC Denies Request for Reinstatement of Florida CP

What appears to be a last-ditch effort by Urban One Broadcasting Network to salvage a radio station construction permit in Florida has failed. The FCC this week denied a Petition for Declaratory Ruling by the broadcaster to reinstate Urban One’s forfeited permit to construct an FM radio station in Cross City, Fla. Urban One’s efforts […]

Candidate Filing Deadline for the Primaries in the Texas 2022 Elections Just Passed – What Should Your Station, No Matter Where It Is, Be Doing to Prepare for the Coming Election Advertising Deluge?

The deadline for 2022 candidates in Texas to file for a place on the March 1 primary ballot was this past Monday.  Deadlines in other states will follow during the first part of 2022.  As a result, broadcast stations and cable companies in Texas are already dealing with legally qualified candidates, and the FCC political […]