2025 Convention Schedule

Time

Sessions

Location

8:00 AM – 8:50 AM

Registration/Breakfast
*Breakfast is optional and must be pre-paid by attendee

Foyer

9:00 AM – 9:50 AM

Keynote Address: 

Jeff Schmidt

Info coming soon

Main Stage – Big Basin/Kaw Valley

Sponsored by:

10:00 AM – 11:00 AM

Breakout Sessions | News/Management & Sales/Engineering

The Live Shot: Conception to Newscast Execution with Kevin Benz

The TV news live shot has become ubiquitous in the newscast, and it remains one of the core elements viewers look for when deciding the importance and urgency of a story. The live shot is special, and it requires specific skills and planning to perform well. This session will look at inspirational live shots and break them down – what works, what should we do more of, how can we consistently deliver on the live shot? This is a workshop for the whole team — desk editors, producers, reporters and photographers — the team that is responsible for the excellence in planning and performance a live shot requires.

Location: Konza/Prairie ABC

Attitude Of A Champion Sales Professional with Aaron Davis

In a media landscape that’s constantly evolving, sales professionals in radio and television must do more than keep up—they must level up. In this high-energy, practical, and inspirational keynote, Aaron Davis—former national champion and award-winning speaker—equips broadcast sales pros with the mindset and tools to thrive in today’s competitive market. Aaron challenges attendees to consider the power of just a 1% improvement each day while helping them identify the barriers holding them back—and how to either change them or rise above them.

With a sharp focus on HPAs (High-Payoff Activities), Aaron demonstrates how top performers prioritize what truly drives sales results. He’ll inspire your team to become relentless in the face of rejection, reframing the word “no” as simply “not yet.” Aaron’s powerful message around mindset, daily learning, and consistent action will leave your team energized, focused, and ready to win!

Whether you’re selling a 30-second spot, a digital package, or a brand partnership, you’ll walk away with champion-level habits that drive results in the real world.

Location: Big Basin/Kaw Nation 

 

FCC Compliance for your Broadcast Facility with John George

The presentation will focus on John George’s years of experience as a broadcast engineer and ABIP Inspector. He will review the easy mistakes made in FCC filings and required record keeping for the broadcast facility, including EAS, tower lighting and the documents one should have their studio and transmitter sites.

Location: TBD

See Tabs

11:00 AM – 11:15 AM

Refreshment Break

Foyer

11:15 AM – 12:15 PM

Breakout Sessions | News/Sales/Management & Engineering

Are you using AI or is AI using you? with Kevin Benz

AI is in the newsroom. What are you doing about it, and what guidelines are needed to take full advantage without compromising journalistic independence, autonomy and ethics? This session looks at the ethical issues AI brings, and we will discuss how to use AI effectively in your journalism, without losing control of your own neutrality and independence.

Location: Konza/Prairie ABC

 

Navigating AI in Sales: Benefits & Boundaries for Broadcasters with Claire Ferguson

This practical session will help sales teams safely and effectively integrate AI into their daily workflows. Led by broadcast legal counsel, you’ll learn how to leverage AI tools to enhance prospecting, streamline proposal creation, and strengthen client relationships—while understanding the compliance requirements and risk management strategies essential for broadcast operations.
 
We’ll cover immediately actionable AI applications and critical legal considerations including data privacy, client confidentiality, FCC compliance, and intellectual property. You’ll leave with practical tools you can implement today, and a clear understanding of the legal guardrails that will protect your station and clients well into the future.

Location: Flint Hills

FCC Update with David Oxenford 

Info coming soon.

Location: TBD

 

See Tabs

12:30 PM – 1:50 PM

Luncheon with Award Presentations and Game Show

  • Presentation of Sonny Slater Award for Service to Station and Community and Mike Oatman Award for Broadcast Sales Excellence
  • Singo!

Kaw Nation/Big Basin

2:00 PM – 3:00 PM

Breakout Sessions | News/Sales/Programming/Engineering

Most Common Mistakes Made by TV News Reporters with Josh Helmuth

Don’t know how to make a great reel? How much does market size really matter? What are you unknowingly doing that turns off viewers?
 
Many times we don’t know what we don’t know – even with the best intentions. Follow Josh Helmuth on this crash course for reporters and anchors to learn more about the most common mistakes made in TV news and how to avoid them.

Location: Konza/Prairie ABC

 

Personality-based Selling Techniques with Amanda Fontaine

Successful selling isn’t one-size-fits-all—it’s about connecting with people in a way that resonates with them. In this interactive workshop, you’ll learn how to use the True Colors Personality System to tailor your sales approach based on the unique personality traits of your customers and clients.

True Colors breaks down personalities into four key types—Blue, Gold, Green, and Orange—each with distinct buying motivations, decision-making styles, and communication preferences. You’ll learn how to recognize someone’s dominant color through their words, behavior, and questions, and how to adjust your pitch, tone, and approach to better match their style.

Whether you’re in advertising, media sales, or fundraising, this session will give you the insight and tools to boost your confidence and your close rate—by selling smarter, not harder.

Location: Kings ABC

“This Is the Way We’ve Always Done It”: Breaking Out of the Promotional Rut with Zeb Campbell

Stuck running the same promotions year after year? This session will show you how to spot when your programming has fallen into a rut and give you practical strategies to refresh contests, stunts, and benchmarks. Walk away with new ideas to keep your audience engaged and your team inspired.

Location: Flint Hills

 

Advocacy, Policy & Industry Affairs with Nicole Gustafson

Info coming soon.

Location: TBD

 

See Tabs

3:00 PM – 3:15 PM

Refreshment Break

Foyer

3:15 PM – 4:15 PM

Breakout Sessions | News/Sales/Programming/Engineering

Creative Storytelling on a Tight Deadline with Josh Helmuth

There’s breaking news! And you’re the reporter with the assignment! Congratulations! Your team is counting on you to turn a 1:15 PKG in less than 3 hours, all while following up with a VO-SOT, a web story, and posting updates to social media in between.
 
How do you juggle the load while creating an on-air product you can be proud of? Josh Helmuth will lead you through what he’s learned in the field and how he’s produced quality content on very tight deadlines.

Location: Konza/Prairie ABC

 

Round Tables with Local Sales Leaders

Join us for a dynamic Round Table session with local sales leaders as they dive into six of the hottest topics shaping broadcast sales today. This fast-paced, interactive format will give you practical insights, fresh strategies, and real-world solutions you can take back to your station. Don’t miss this opportunity to learn from and connect with some of the best in the business.

Location: Alcove

 

Time Management: Doing More with Less with Amanda Fontaine

In today’s fast-paced broadcasting world, many professionals are wearing multiple hats, juggling overlapping roles, and facing tighter deadlines than ever before. As stations downsize or shift responsibilities, the challenge isn’t just getting it all done—it’s getting the right things done, with less time and fewer resources.

This interactive workshop will help you rethink how you manage your time, prioritize your tasks, and stay focused under pressure. Whether you’re producing content, managing a team, handling sales, or all of the above, you’ll leave with practical tools and strategies to maximize your productivity, protect your energy, and reduce burnout.

This session is designed for anyone in broadcasting who feels stretched thin—and is ready to take back control of their time

Location: Kings ABC

Broadcast Technology with Jeff Welton

Info coming soon.

Location: TBD

See Tabs

4:15 PM – 5:00 PM

Annual Meetings

KAB Annual Meeting (GMs and Owners Only)

SBE Annual Meeting

Flint Hills

McDowell/Tuttle

5:00 PM – 6:00 PM
Station Excellence Awards Cocktail Hour & Benefit Raffle
All registered attendees will receive two drink tickets courtesy of KAB.

Foyer

6:00 PM – 9:00 PM
Station Excellence Awards Dinner & Presentation

Lets have some fun as we celebrate our Rising Star recipients, station award winners and stations of the year.

The 2025 Tony Jewell Award recepient will be announced LIVE.

Kaw Nation/Big Basin

Sponsored by:

9:00 PM – 10:00 PM
KAB Post-Awards Cocktail Hour
If you’re not ready to call it a night, join us for drinks after the station awards dinner.

Alcove